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Highlighting the Challenges and
Unveiling the Solutions

Digital Marketing Platform for launching and monitoring promotional campaigns and collecting insights

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PromoCheck Campaigns System

Objective

The client's goal was to create a comprehensive system for launching promotional campaigns and conducting prize drawings based on receipt verification using machine vision.ud infrastructure, adhering to all policies and standards.
This system was intended to optimize the process of launching promotions.
Additionally, it aimed to streamline the process of conducting prize drawings.
The overall objective was to enhance the effectiveness of these promotional activities.

Architecture

(will be available soon)

Technologies

Amazon API Gateway, DevOps Engineering, Python, JavaScript, Machine Vision, React, Amazon S3, PostgreSQL, Amazon Athena, Cloud Development, Analytics Dashboard

Results

The project was successfully implemented, marked by the smooth launch of "Promo-Check" in major retail chains such as Pchelka and Kolo. The introduction of this system has streamlined the execution of promotional campaigns, enabling efficient processing of customer receipts and accurate distribution of prizes. The successful deployment and operational excellence of the system during these initial launches have demonstrated its effectiveness and reliability, setting a robust foundation for future expansions.

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